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user story




            COUNTERFEIT DETECTION



            RECOGNIZING PRODUCT FALSIFICATIONS WITH          reason to take serious eff orts to protect your products against   whether something is genuine or counterfeit. Based on our
            DINO-LITE                                        counterfeiting. A leading security company in France works with   fi ndings, the producer can then take action, as counterfeiting is
                                                             manufacturers  with  the  help  of  Dino-Lite  digital  microscopes   still a criminal off ense.”
                                                             and proprietary software that was adapted with the Dino-Lite
                                                             Software Development Kit (SDK).


                                                             Deadly forgery:
                                                             This  process  allows  manufacturers  to  apply  an  authenticity
                                                             feature to their products.  Their product manager explains:
                                                             “This can be a code with a dot matrix, but it can also be engraved
                                                             or even stuck in the cap of a product. This code tells us every-
                                                             thing about the product and allows us to see if it’s a real product,
                                                             a forgery or a so-called gray product, the origin of which
                                                             is not immediately obvious. You can imagine that counterfeit
                                                             drugs are dangerous and can even be lethal.  More than enough
                                                             reason for the creation of the Anti-Counterfeiting  Trade
                                                             Agreement, known as ACTA.
            Counterfeiting or falsifying products is a global problem that                                   At present this company uses approximately thirty Dino-Lites.
            makes many manufacturers suff er. It is not only common for   “We are using Dino-Lite to read and recognize the codes with our   But it is expected that this number will increase rapidly because
            food and non-food, soft drinks, perfumes and pharmaceutical   own  software.  With  the  Software  Development  Kit  (SDK),   of the ease of use and the modest size of the Dino-Lite.
            products to the fast moving consumer goods and the automo-  supplied by Dino-Lite, we have adjusted our own software to
                                                                                                                “With Dino-Lite we can
            tive industry. Counterfeiting is not just an Asian issue, Europeans   work with Dino-Lite and all its features. On behalf of our clients
            can also play this game. It is estimated that more than ten   we do worldwide research into product authenticity. Our people   recognize product falsifi cations
            percent of all products are counterfeits, which constitutes a   go in the fi eld with a Dino-Lite, linked to a laptop where that runs
            global loss between 200 and 300 billion euro each year. Enough   our software. By ‘scanning’ the product, we can quickly determine   at a glance”

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